Promote your Website

 

Promote your website in the right ways

 

While most of the links to your site

will begained gradually, as people

discover your content through search

or other ways and link to it,Google

understands that you’d like to let others

know about the hard work you’ve put

into your content.

 

Increasing backlinks with intention to increase the value of your site

Effectively promoting your new content will lead to faster discovery by those

who are interested in the same subject. As with most points covered in this

document, taking these recommendations to an extreme could actually harm

the reputation of your site.

 

Master making announcements via blogs and being recognized online

A blog post on your own site letting your visitor base know that you added

something new is a great way to get the word out about new content or services.

Other webmasters who follow your site or RSS feed could pick the story up as well.

 

Putting effort into the offline promotion of your company or site can also be

rewarding. For example, if you have a business site, make sure its URL is listed

on your business cards, letterhead, posters, etc. You could also send out

recurring newsletters to clients through the mail letting them know about new

content on the company’s website.

 

If you run a local business, adding its information to Google Places will help you

reach customers on Google Maps and web search. The Webmaster Help Center

has more tips on promoting your local business.

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